Peti Pwa — Poster Design

Graphic Design, Typography Design, Illustration.

Poster design for a contemporary graphic design exhibition depicting a play on the story La Princesse au petit pois (The Princess and the pea) by Hans Christian Andersen, through an analogy between the princess in the story and graphic designers: both are a special breed of people who have a particular attention to detail and seek perfection, rigour and careful alignment in the "layering" of their work and lives, in general. Peti Pwa of course stands for petits pois. Since the exhibit was representing designers that were very passioned by sports and design, a complementary Nike iD design was proposed.