Superspace — Branding
Art Direction + Design, Curation, Copywriting
Superspace is an online platform offering niche and carefully selected new art and design essentials for modern office and living spaces.
Since a big part of today's professionals work from home, special attention needs to be paid to personal (or common) workspaces. Superspace curates and showcases inspiring decor items, furniture, objects and even clothing for collectors and professionals around the world that want to build a modern sanctuary—offering the option to purchase.
One of its main roles is to encourage art and design lovers to discover up and coming artisans and small businesses.
In addition to the branding and online catalogue platform seen above, a separate web space was designed to host articles from contributors, mostly from the fashion world.
Left: enter Feuilleton by Superspace.
The content strategy behind this space is meant to give more context and inspiration to platform visitors that wish to discover this curated way of living and remain an educational hub to complement the brand.