Frank And Oak — Responsible Footwear Campaign

Creative Lead, Art Direction, Storytelling.

Campaign work for the launch of Frank And Oak’s own line of sustainable, responsibly sourced and produced footwear, comprised of 3 styles: the Nevasca Winter Boot, the Drift Everyday Sneaker, and the Skipper Recycled Sneaker.

We followed Ethan Song, the founder of the brand, and the artisans working at the origin factory in Porto, Portugal, in order to capture and tell the story of these revolutionary shoes that quickly became a customer staple thanks to their story, craftsmanship and the amazing humans at the center of their creation.

The Nevasca Boot, a story made in Portugal

The Drift Sneaker launch video

Drift Sneaker landing page

 

Skipper Sneaker landing page

Nevasca Boot desktop landing page

 

Nevasca Boot mobile landing page

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Frank And Oak — Kindred Moments

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Judith & Charles — S/S 18 Campaign